The federal government has unveiled plans to partner with an American-based company to enhance cultural diplomacy and boost the economy through a new Global Cultural Digital Platform (GCDP).
The initiative, aimed at promoting Nigeria’s rich cultural heritage on a global scale, is a key project of the National Institute for Cultural Orientation (NICO), which has received approval from the minister of arts, culture and creative economy, Hannatu Musa Musawa, for the Institute to work towards a successful venture.
The digital platform, named ‘DuduPlugs,’ is designed to increase international exposure to Nigeria’s cultural assets and bolster the nation’s creative economy in line with President Bola Tinubu’s Renewed Hope Agenda.
Highlighting the platform’s potential impact, the Executive Secretary/CEO of NICO, Otunba Biodun Ajiboye said the Institute’s partnership with the Nigerian-American company, ACITeksystem, a subsidiary of ACI Entertainment is to create a digital platform that will provide comprehensive access to Nigerian culture via the internet and social media applications.