Lara Adejoro
The National Agency for the Control of AIDS has empowered the National Youth Service Corps members and selected interns with essential skills with which to create impactful social media content.
This was done by NACA on Tuesday at a one-day workshop in Abuja, which brought together about 40 vibrant and digitally savvy NYSC members eager to utilise social media for positive change.
PUNCH Healthwise reports that the workshop focused on crafting content that prompts tangible social behavioural change that aligns with NACA’s goals.
It also signifies NACA’s ongoing efforts to engage youth in the fight against HIV/AIDS and to harness the power of social media for impactful advocacy.
The agency noted that there are 1.8 million persons estimated to be living with HIV in Nigeria, out of which about 1.63 million are already on the lifesaving medication of Antiretroviral Therapy
NACA Director General, Dr Temitope Ilori, while delivering her speech highlighted the importance of social media in communication, advocacy, and community engagement.
Represented by the Head of Public Relations and Protocol at NACA, Mrs Toyin Aderibigbe, she emphasised the agency’s commitment to utilising social media to amplify its message, disseminate vital information, and promote meaningful dialogue on HIV/AIDS-related issues.
She stated, “As we gather here, we recognise the tremendous potential that lies within this room. You, the vibrant and digitally savvy youths, represent a generation that is intimately familiar with the language of social media – a language that holds the key to reaching and engaging large audiences like never before.
“In our increasingly digital world, social media has emerged as a powerful tool for communication, advocacy, and community engagement. Its reach knows no bounds, transcending geographical barriers and connecting us to individuals from diverse backgrounds.
“For us at NACA, utilising the power of social media is a necessity. Whether it’s raising awareness about prevention methods, combating stigma and discrimination, or promoting access to testing and treatment services, social media provides us with a platform to make a tangible impact.”
Participants at the workshop were equipped with tools and knowledge to develop content that captures attention and inspires action within communities.
By the end of the workshop, participants emerged as skilled content creators and volunteer advocates for NACA’s initiatives, and they were encouraged to carry NACA’s message with pride and conviction, leveraging their reach and influence on social media platforms.
The NACA DG commended participants for their commitment to serving communities and their willingness to embrace new methods of engagement.
Ilori also thanked them for their dedication to the fight against HIV/AIDS and urged them to seize the opportunity to make a difference through “one post, one share, and one action at a time.”
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