Safeguarding Brands in age of disinformation/misinformation: Insights from a peer PR conference

The global spread of misinformation and disinformation has become a significant societal threat, driving ethno-religious and political tensions and endangering both democracy and national unity. As digital media accelerates these trends, brands and governments face complex challenges in managing public perception and trust. Recent studies highlight the financial toll misinformation takes on the economy. For […]

The post Safeguarding Brands in age of disinformation/misinformation: Insights from a peer PR conference appeared first on The Guardian Nigeria News – Nigeria and World News.

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